Google is one of the most powerful search engines in the world and successfully handles 70% of web traffic. We all need our website on the first page of the SERP. For this, we need to follow certain rules and regulations which are also known as Google Algorithms. And of the most successful activities to rank higher on the SERP is On-Page SEO. On-page SEO is a very important technique that we use to obtain higher rankings in search engines organic results and organizing successful search engine optimization campaigns.
On-page SEO is known as the procedure of making the best and most effective structured content of a webpage. The final goal of On-page SEO is to communicate the search engine language and helps to understand the meaning of your pages. On-page SEO is very important because it helps in signalling Google about our website and also to help them in understanding your content. Search tries to get to know through your Web Pages along with keywords. On-page elements also guide us on which keywords we want our pages to rank. A website is a very important part of SEO and if it’s not properly optimized as perusers and Google Algorithms. For this, you can connect with the most prominent search engine optimization Company in Singapore. They can assist you with effective SEO techniques.
Add keywords to the beginning of your page titles:-
Add main keywords at the start of your page title when possible. It helps search engines to understand correctly which all keywords you are targeting.
The page title should be short and should not be very long. It should be kept under 60 characters because this is the average amount displayed by Google in the search result.
Before publishing any content on your website do thorough keyword research. There are many keywords research tools and Google Keyword Planner is one of the most used tools and it is free. From those keywords when a user searches for a query then the relevant result according to keywords is provided by Google. It is one of the best search engine optimization techniques for a higher ranking.
Add images in the content to make the page more engaging. Use original images and graphics. Use the compressed size of images. Use ALT tag to identify the image, this helps in an increase in the image search.
There are two parts of optimizing URLs. The first is URL optimization and the other is URL structure.
On-page SEO is known as the procedure of making the best and most effective structured content of a webpage. The final goal of On-page SEO is to communicate the search engine language and helps to understand the meaning of your pages. On-page SEO is very important because it helps in signalling Google about our website and also to help them in understanding your content. Search tries to get to know through your Web Pages along with keywords. On-page elements also guide us on which keywords we want our pages to rank. A website is a very important part of SEO and if it’s not properly optimized as perusers and Google Algorithms. For this, you can connect with the most prominent search engine optimization Company in Singapore. They can assist you with effective SEO techniques.
On-page SEO Techniques for Higher Ranking
There are many on-page SEO techniques but the most important techniques that you can also apply to your own website today and then quickly boost your search engine optimization.Publish High-Quality Content
Having a website with good and high-quality content can do better for your higher web ranking on every search engine. But a website with poor content or duplicate content will not help in effective SEO. A website with engaging content with proper keyword usage can become better with the help of SEO.What Is Considered Good Content?
Original content:-
Always write fresh content for your website or blog as it will give a boost in your SEO which will directly help in good ranking on the SERP. Write Content exclusively for your website.Content that includes text element:-
If you are posting any video or image on your website then try adding an Alt text description of this. Write text with your non-text content. It will help in boosting your Image searches.Optimize Page Titles and Meta Descriptions
- Page Title Optimization Tips
Add keywords to the beginning of your page titles:-Add main keywords at the start of your page title when possible. It helps search engines to understand correctly which all keywords you are targeting.
- Write short and descriptive titles:-
The page title should be short and should not be very long. It should be kept under 60 characters because this is the average amount displayed by Google in the search result.
- Optimize Page Content
Before publishing any content on your website do thorough keyword research. There are many keywords research tools and Google Keyword Planner is one of the most used tools and it is free. From those keywords when a user searches for a query then the relevant result according to keywords is provided by Google. It is one of the best search engine optimization techniques for a higher ranking.
- Heading and Content Formatting
- Use the highlighter like Bold, underline or italics to highlight important sentences in the content.
- Use a good font size.
- Use appropriate spacing between two paragraphs to make content more easily readable for the users.
- Always Use CSS to break down the text into more manageable parts.
- Images and Other Multimedia Elements
Add images in the content to make the page more engaging. Use original images and graphics. Use the compressed size of images. Use ALT tag to identify the image, this helps in an increase in the image search.
- URL Optimization
There are two parts of optimizing URLs. The first is URL optimization and the other is URL structure.
URL Optimization
The unique URL of each page is known as a permanent link. The standard URL is having less than 255 characters.
Page speed plays an important role in your search engine optimization. To make the web faster, Google invests huge amounts of money. Therefore added speed as one of the known ranking factors. So website speed does matter when it comes to SEO and ranking and as per Google, a landing page must open in maximum 4 seconds.
It is a true fact that Google gets 80% of its web traffic through mobile devices. Mobile devices are the main source of searching in Google and it plays a crucial role in your search engine optimization. So make sure that your website must be mobile-friendly and give users a soothing experience. In order to check this, you can check on Google’s in-house free mobile-friendly tool.
The unique URL of each page is known as a permanent link. The standard URL is having less than 255 characters.
URL Structure
To help users and search engines to find what they need quicker, group your pages into categories.
When you link the pages within your website it is like building your own web. It helps to know the search engine about your other pages. It also increases your users' spend more time on your site and helps in reducing the bounce rate.
When you post your link on some other high authority and high traffic website, it is known as external linking. By this way, you increase trust in your content. Also, Google can understand more about the topic with the help of external links and it increases the chances of good indexing and crawling of your web pages on higher ranking.
To help users and search engines to find what they need quicker, group your pages into categories.
- Internal Links
When you link the pages within your website it is like building your own web. It helps to know the search engine about your other pages. It also increases your users' spend more time on your site and helps in reducing the bounce rate.
- External Links
When you post your link on some other high authority and high traffic website, it is known as external linking. By this way, you increase trust in your content. Also, Google can understand more about the topic with the help of external links and it increases the chances of good indexing and crawling of your web pages on higher ranking.
- Page Loading Speed
Page speed plays an important role in your search engine optimization. To make the web faster, Google invests huge amounts of money. Therefore added speed as one of the known ranking factors. So website speed does matter when it comes to SEO and ranking and as per Google, a landing page must open in maximum 4 seconds.
- Mobile Friendliness
It is a true fact that Google gets 80% of its web traffic through mobile devices. Mobile devices are the main source of searching in Google and it plays a crucial role in your search engine optimization. So make sure that your website must be mobile-friendly and give users a soothing experience. In order to check this, you can check on Google’s in-house free mobile-friendly tool.
These are some of the major On-page search engine optimization Techniques. Follow these and you will surely get a good amount of traffic. Connect with Aun-Singapore which is the best search engine optimization service provider in Singapore.
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